Hi everyone! The last article I published on sales activity received several interesting and positive comments regarding our Kontribune engagement solution. We all know the ABH Bridge as our “internal” engagement solution, but Kontribune is also an excellent “external” engagement tool.
The more we talk to different companies about Kontribune, the more we realize that there are countless vertical markets that could really benefit from our solution. Some days, our biggest challenge is simply to focus, focus, focus! I wanted to share today one unique vertical opportunity to which those of us who have ever bought or sold a home can relate: Real Estate!
In the US, realtors are told to have a Facebook, Twitter and LinkedIn account, but the maintenance of three sites always gets put on the back burner. With Kontribune, realtors can auto-post one article to multiple social media sites to help eliminate this pain point. More importantly, we can AMPLIFY the message and exposure for both the realtor and his or her Broker virally throughout the internet.
With over 1.2 million members, the National Association of Realtors is the largest trade association and one of the most powerful lobbying groups in the United States. This is apparently big business in Australia as well, where there are close to 100,000 realtors. Clearly, this could be a great opportunity for us, on both sides of the Pacific Pond.
If you are interested, our first live external Real Estate site can be viewed through your newsstand, or at the following link: